Everyone knows that politicians avoid awkward questions. And when they can't they usually rely on verbal creativity to dodge any unwelcome headlines. The daily jousts with Paxman, Humphries and co. are part of our political culture and most of us, regardless of our politics, accept that this is just what politicians do. We see through it and don't like it - but, because it's so common and they all do it to a broadly similar degree we don't judge anyone too harshly on it.
Given that context it's quite astonishing then that Gordon Brown has
still managed to garner a reputation (and not just among critics) for failing to answer the simplest of questions. That the most senior politician in the country should be so poor at something so basic and fundamental to his profession (responding to tough questions) is quite remarkable. Have a look at the Jon Snow interview below, about 8mins in, when Brown is tackled on scrapping the 10p tax band:
Jon's trying to get him to acknowledge that some people (perhaps as many as 5m) lose out financially as a consequence of scrapping the 10p rate, regardless of any other changes or tax credits available. They do battle on this topic for almost 4mins and even as someone not well disposed to Brown I was screaming at the TV on the simple, straightforward way to 'answer' the question and kill the issue:
"Of course not everybody benefits from every change we make Jon - the tax & benefit system is complex and these decisions require trade offs and priorities. So yes, this particular change might not make everyone better off and I'm more than happy to work with my backbenchers to look at what more we can do. But I'm confident people will judge my government in the round and over 11 years we've introduced tax credits, increased pensions and benefits.. blah...blah..."
Brown is essentially trying to make this same point (and in political terms he broadly right) but he does so in such a tortured and clumsy way that the exchange goes on for far too long and the impartial, apolitical observer would leave with the impression that he's really struggling here and Snow managed to skewer him on something. This happens again and again with Brown and there are plenty of examples since he took office - calling off the election, the Lisbon Treaty, going to the Olympics etc. - all slightly awkward questions that any politician worth their pay would've been able to parry and diffuse easily but Brown seems to trip on these all the time.
Brown's supporters have a standard device they use to dismiss this - we're told Gordon's not a '24 hour news' politician, he's 'serious' and 'intellectual' and the skill we're talking about here isn't anything noble but a slippy, PR-type thing that Brown even deserves credit for not doing. But this is nonsense - at best it's a basic political skill that the lowliest MP should have at their disposal so there's no excusing it's absence in the Prime Minister. At worst (and this is where my money is) it's a legacy of his years at Number 11 stalking Blair (who, ironically, was probably the best communicator of his generation). It's as though the reluctance to be defined or pinned down on anything that he needed to observe for those 10 years is now so ingrained and reflexive that he can't bring himself to be straight with anyone (and I mean 'straight' even by normal political standards) lest he trip himself up.
I'm among those who think the media storm of the last few days has been overdone and Brown is certainly not the 'utter disaster' his more manic critics claim. And it's certainly not the case that there's an overwhelming public view that Cameron would make a better fist of running the country yet. But Brown really needs to watch this habit and address the reputation he's getting for blatantly ignoring awkward questions. It might be a function of language, mannerisms or his political history but whatever prompts it it's seriously undermining his integrity and whatever store of public trust remains.
Email |   Link |  -
|  
-
|  
-
|  
-
|  
-
|